Year: 2017

3 best ways to measure ROI in SEO in 2017

Having been immersed in an ROI (Return On Investment)-based decision making, it is quite a challenge for SEO new entrants to hear that ROI is almost a least mentioned word by SEO professionals. Sometimes, business managers don’t even give a second thought to venture into this SEO sector when they figure out there is a vagueness that comes along with the mention of ROI. However, the reality is, there have to be some returns and for sure – …