Macronimous Web Design

Not all the web clients are tech or web savvies. Many times you should pave them their success path online. Here are few a list of 4 important things which you should let your client know, if they trust your web development skills.

1. Flash: When they ask for a fully flashed website, let them know the adversity it might make. By doing this you are helping them to establish the right online presence. Unless your client is Coca cola or Burger King ( I mean,  :-), an establish brand), they will really want to establish better Visibility to the Search Engines.

2. SEO – If a client just wants a website, let them know what SEO is and how it is going to help them. Make the site SEO friendly within the design scope (Eg. Image tags, XHTML validations, designing without tables, etc). Most of the clients will not say NO to make their site ready for SEO.

3. CMS – Ask how frequently they want to change the content, and if they do, let them do know how to do it themselves with a CMS. You may also need to let them know the advantages of fresh content. I believe instead of providing them a static site of 20 pages, you can introduce them Joomla and how to use it, for some additional but onetime investments.

4. Advantages of Opensource - Do they need a CMS or Ecommerce, You can justify why you charge less. Let them know that you can cut cost by using WordPress or Magento and still make their site professional. By doing this you are introducing standards – if your client goes to some other developers, it would not be difficult for them to take up the work.

I recommend you to keep a short write up (with some references) or articles on the above mentioned (you may keep that under your client section of your website) and ask the client to refer them. It also helps them to understand that you know what you tell them.

Flash does wonders to sites, making them more visually appealing and interesting. But have you thought how appealing it is for the search engines? The fact that not many of us know is that sites that are completely made using Flash, would be treated as a single page by search engines, thereby reducing the crawling time.  

One of the best things to do is to create a visually pleasing and attractive website, using normal HTML pages, with Flash put in the intro section or banner of the website. I have observed that this proves to be much more effective in terms of SEO, than having a complete website with only Flash content. This calls for double benefiting – One, allowing the search engines to crawl through your website, with the general optimization content, and Two, showcasing your prowess in Flash, making the site more interactive and attractive for your site visitors. Now isn’t that something that you would love your site to own?!

Something that I have also learned and observed is that using Macromedia products in Flash proves to be SEO friendly to a certain extent. The Macromedia Flash SDK is simply amazing you know, as it analyzes the Flash content and helps in indexing of the content into the database of search engines, by handling the content as normal HTML pages. Note that this also makes it important to optimize the flash content with respect to the search engines as well. Along with this, link building, when done effectively, can make the flash content SEO ready. 

Few strategies that I strongly recommend to optimize Flash sites would be using appropriate titles, Meta Tags, keywords and phrases and content inside the Flash piece, along with installing a sitemap and splitting of the flash content to various pages from a single page. Read our article  Search Engine Optimization for websites using Flash  wherein we have included a detailed article about how sites with Flash can be optimized and made search engine friendly.

Also feel free to download our Practical SEO Techniques EBook

A guest book allows you to keep a check on who is been visiting your website.
Getting feedback becomes all the more easy with the all-new guest book from Macronimous.

Forget boring forms. The real difficulty in getting feedback is to push the visitor to leave behind little information.  The fun to use guest book from Macronimous tempts your user to enter and record his visit to your website. The exiting new guest book gives you the feel and effect of real book by allowing you to flip pages. Whatever information the user gives looks cool on the guest book, which automatically inspires him to leave an impression behind.

You can also get the freedom to delete unwanted entries. Change textures and colors with the slightest possible effort. Customise the guest book to your taste and need.

The new flash guest book is easy intergratable with your website. The annoying coding can be done away with. A few clicks will get the new guest book right into your website. You don’t have to be a computer geek to get your guest book fixed.

Please look at flash guest book screenshots below,

Flip to open pages:

The flash powered guest book is totally secure giving you 100% Spam protection. It is XHTML based, so you get the complete guest book on any browser. The coding is minimal , so you can still retain your web page light weight.

Macronimous also goes a step further in making sure you get your feedback precisely by maintain your guest book for you.

Get this cool new flash guest book from Macronimous and send your feedback to us. Download it for free, click here.