Category: Search Media Optimization

Write meaningful Hashtags for social media

In an age of ‘perform or perish’, social media visibility has become all-pervasive. Twitter is one such prime example that is used by business and individuals alike to enhance their visibility online. Hashtags play an essential role as Twitter handles to let users know trending topic, similar topics or give a unique identity to their tweets. Tweets can  also be categorized or grouped according to the keywords used. However, what was once a technique native to Twitter has …

SEO Strategies to Focus on 2014 and beyond (updated)

We expect new things to happen every new year. We also love to retain some of the best things happened to continue from the previous year. SEO isn’t an exception. In the every changing world of SEO, As you think about what your SEO strategies did for sales and transactions that took place on your business’ website, how effective were they in 2013?  Long tail Humming Bird  At the end of every year is the chance to reevaluate the …

Improve your Domestic/Regional Business with Local SEO

Local SEO is one of the trends that you want to watch out for if you are a small scale business trying to get customers and increase your business turnover. Local SEO is the process of optimizing your website so that you can target your business locally and target your audience more specifically. These days Google is giving a lot of focus on local SEO. If you are a small business trying to find your place in the …

Monitor your SEO progress – Basic ROI analysis every site owner should know

We all know SEO can do wonders for a business and even a non-brick and mortar firm can rake in huge money. And even for busineSEOss owners who tops in conventional business strategies, SEO can definitely help improve their business. For many small-scale businesses, SEO has become the life saver. And with the introduction of features like Google places business owners who were invincible before SEO giants sprung up and made huge profits in their business. Mostly for …

6 things to make your site content SEO ready

Flashy images and videos in a website may look attractive in terms of the site’s design. They may also be highly relevant to the website owner’s business but are they enough to bring top results in search engines. The designers who must have worked on that website may say YES, but the answer is NO.  So, apart from all these factors, the aspect that is going to bring traffic and business to your website is none other than …

Optimize your Google plus profile for Higher ROI

Social networking has become a huge source of traffic for business websites as much as the conventional traffic from search engines. So optimizing in social networking sites in the current situation will definitely increase your ROI that you are spending for your Internet marketing campaign. Several statistics in the period between 2010-2011 strongly claims that social networking marketing campaigns have generated almost 40 % of the revenue in comparison with search engine marketing campaigns. Facebook currently is the …

Business made easy by Social Networking

A paradigm shift In the famous words of Thomas L Friedman – the world is flat. Business and commerce globally have seen a paradigm shift with the advent of global networking metaphorically represented by the internet. The use of Social Networking is characteristic of this shift which has taken the world by storm with sites like Facebook and Twitter becoming the modern day lexicon. Managing perceptions Business today depends far more on modern methods like social networking to …

Ethical SEO Companies

The difference between an ethical and unethical SEO company quite literally is the difference between your website being rewarded with top placement by the top search engines – or possibly being banned by those very same engines. Sounds dramatic, doesn’t it? Well, it is. To those who have never had their websites’ positioning in top search engines or “punished” due to unethical SEO practices, you’re just in time. You’re in much better shape than those who have been …