Our analysis of Javascript frameworks focused on the following major framework forms:

1)      MooTools

MooTools allows the user to write flexible and classic cross-browser codes through its well documented and comprehensive Application Programming Interface (API). This is definitely not a framework for the novice beginner; rather it is a boon for the intermediate and advance developer. By virtue of being exhaustively documented, it is very easy to browse through and use. Another added advantage is that it is available under the Open Source License, which permits access and modifier rights at every step in the development process.

2)      Dojo

Another popular and powerful framework available for experienced users is Dojo. The biggest advantage which Dojo offers to the developer is the options of surfing through various complex web application requirements like grids, charts, 3D effects etc. apart from enhancing HTML capabilities. It has found wide spread acceptance in developing web applications on all forms like mobiles and desktops.

You can view some of the demos at: http://demos.dojotoolkit.org/demos/

3)      UIZE

UIZE is another free to use developer framework which is extensively used for developing complex Javascript development frameworks. Its ease of use among several server languages and platforms makes it a hot favourite among developers. Though not unique, its ease of use in a lot of small yet basic widgets like menus, calendar, slideshows etc. has been critically acclaimed. UIZE supports many features like DOM and templates.

4)      Javascript MVC

If you are looking for a robust, no-nonsense approach for developing your framework, Javascript MVC is probably just right for you. Apart from features available in other frameworks mentioned above, it offers an insight to global best practices and conventions by showcasing successful projects. Of course, its other features like code generators, dependency management, widget repository, documentation and code cleaning are equally impressive.

Choosing one among the above frameworks is a tricky proposition. We recommend users to evaluate the above frameworks based on what they truly require as their development requirements – whether it is widget features, documentation requirements, free usage or above all, a truly top notch web application development experience.

Responsive web designing in its simplest form is how your website adapts and responds according to user environment, namely his device and actions. Bearing this in mind, we suggest three major factors that every web designer should mull over while aiming to design a responsive web page.

Fluid grids:

Conventional fixed layout designing was appreciated a decade ago, but today the scenario is different. The extensive range of screen resolutions in diverse gadgets is a matter of concern, when it comes to delivering quality user experience. To obviate this concern, the concept of fluid grids has been propounded which is based on proportions rather than on pixels. Counting the screen size, the layouts automatically adjust and resize in relation to one another. The process of responsive web designing is drastically refined by fluid grids however, on the flip side it is not easy to interact when the screen size is thin involving multiple columns.

Flexible images:

One more important feature in responsive web designing is flexible images. Scaling down huge images in a small browser is definitely a trying task for designers. In addition, optimizing load time is also crucial. Popular techniques that are frequently used to crop images are utilizing CSS and storing multiple image versions on server in varied sizes. If this doesn’t solve the purpose you can conceal unnecessary images, employing media queries. Web designers increasingly recommend sites with minimum image loads.

Media Queries:

Media queries are logical expressions that check for media features like height, width, colour, etc in relation to the device’s screen size. Eventually, with the aid of media queries you can discover the minimum/ maximum width and apply the corresponding CSS3. Crafting a media query is simple, yet to implement an efficient one, it should be thoroughly understood.

It can either be embedded within a style sheet or made external, stacked or overlapped. Besides there are other concerns like what your default CSS style is, minimum/maximum width considerations, orientation, breaking point units, etc.  As you can imagine, each condition has its own advantages and disadvantages. Consequently as a designer, you should know the what, why, and how depending on the project and its users.

Mobile browsing is expected to overtake desktop browsing in another 3 or 4 years which means that websites should capably handle a multitude of browsers and screen resolutions.  Moreover, it is impossible to create compatible versions for every new device launched. Responsive web designing is therefore, the one and only option!

Further reading: Fluid Grids, Responsive themes for Drupal designers,

Google never may have expected that Facebook would emerge as its biggest nemesis in Internet marketing and search industry. Though Facebook need not be Google’s direct competitor, its started bothering Google from early 2009. Google sensed danger and came out with its own social networking website in 2011 known as the Google plus.
Lets us overview Google plus’ overview and its impact on SEO.

Features of Google plus:

Like Facebook, Google plus has all the basic features such as chat, adding comments to friends’ status updates, sharing photos and videos etc but in an enhanced manner. Additional features such as multiple videos chat have caught the attention of people who were starting to feel the monotony of Facebook.

But on having a closer look, Google plus is social networking product from a company who is the leader in search industry. So Google plus will definitely have some factors supporting SEO. The proof is when any business firm’s name is typed in Google, the Google plus page appears in search results. (It should have a Google plus page). In the near future Google may bring an algorithm update like engagement with Google plus may bring more favorable results in search rankings for businesses. And the above said factor provides a solid proof. So as a proactive approach, the Google plus profile pages should be optimized.

Title of the page:

The one major advantage of Google plus infact any social networking site is that the brand name of businesses can be established. Business owners can use their Firm name as the Title and Google plus itself recommend doing that. When your business network in Google plus grows the brand name gets registered strongly with the clients and retention becomes half done.

“Title is like a label and if it goes wrong everything will go wrong”.

Business Information:

Business owners can enter their business name and descriptions about their business in the name, about you and employment columns. There is a 160-character limit and hence the business descriptions should be crisp and information rich. They should be in such a way that the whole crux of your information should be covered within that. Incase of personal profiles restrictions can be done but case of businesses make sure they are public.

The Midas touch In Google plus:

Google always has the habit of doing things that will literally stun anyone on the planet. And in Google plus, Google has brought in its core factor of “dofollow” straight into the picture. All the text, names and business are dofollow and the get indexed in search engines especially in Google. So keyword rich (anchor text) can be added in the business info and it will make difference in both organic SEO and SMM. And again, they should be done in a polished manner so that your profile does not become an awkward one to view at.

Compendium

Overall Google plus has emerged as a great platform for internet marketers and the combination of conventional SEM and Google plus will be great combination of business development and stabilizing it respectively. Also, Google plus is brand new to the picture and as the time goes by we can expect more from Google.

Managing perceptions
Business today depends far more on modern methods like social networking to reach and service its customers. From firms to film stars – it is now common practice to interact with your target audience for getting a feel about what they think about you, and propagate your thoughts and views on them. But mere conversation is not enough. It is imperative that you selectively leverage your interaction with the target audience to make a perceptible yet subtle change in the way you are perceived. Take the case of what Comcast has done on Twitter. Without making any significant change in the way they service their customers, they have been able to make a change in the way their clients perceive them.

Selecting what works
Social networking is more predominant among young ITES organizations, yet conventional manufacturing organizations have also tried to delve into its business benefits. These firms sometimes experiment internally with their business associates through tested options like SharePoint or Web 2.0. This has seen the genesis of a collaborative approach towards innovation on the web. The most revolutionary use of this approach has been the development and use of Linux as a freeware. The choice is yours – see what benefits you most.

Core business benefits
You can create and improve your brand image online through social networking. For e.g. in Facebook, you can create a pointer to your website which provides promotional data and introduces clients to your client or website. Similarly, in LinkedIn, you could put up a showcase event or roadshow which your company is sponsoring. Even in audio visual networking sites like YouTube, you could upload a video showing an award your company has won or a prominent speaker delivering an address at a marquee event supported by your organization. The options are seemingly boundless.

In a time and age where b2b and b2c opportunities are endless, social networking is a vital cog in the wheel of corporate brand building, managing stakeholder perceptions and attracting & retaining clients. But given the intellectual property driven business realities, it would be wise to take time to decide the path you would be most comfortable with. So choose wisely and enjoy the plethora of benefits which social networking can bestow on your business.

Any off-page optimization stuff is like the car accessories but the on-page stuff is like the engine. However beautiful can be a car’s accessories but it’s the engine which makes it running and worth. So the quality of the website and the way its optimized for search engines only will make your off-page optimization activities pay. Not just the META tags, the design, usage of scripts and images and the list go on.
Winning high keyword positions in Google not just involves solid relevant link building and gem of a content, it also involves several factors to be maintained in the website and in fact the effectiveness of the off-page stuffs clearly depends on the stability of website and its optimized pages.
Normally the SEO factors in a website will be disrupted when changes in the site are done without the knowledge of the SEO professional. There are certain factors which can disrupt long term SEO efforts in a second and nowadays with search engines getting smarter and smarter, big business towers can come down to dust.

1.URL – SEO’s Holy Grail:

One of the major search engine optimization benchmark is to increase the domain popularity of the URL’s and maintaining the stability of the URL is as important as taking care of your eye. The domain age I still a very important factor in SEO success.
There are many examples for URL tampering done by programmers unintentionally. Most of the time it happens while adding CAPTCHA images to HTML sites and without consulting the SEO professional the site is changed to .PHP. And here, if the change done is catched before search engines actually caches it then no harm is done but if catched late then the whole amount of SEO done is lost in a minute.

Programmers have a unwritten rule that when they work on sites which are currently undergoing SEO and if they are ask to do changes in URL, contact the concerned SEO professional at once.

2. META tags are not just words- they are identities.

After all websites are for making money and SEO undoubtedly is one of the effective ways of marketing and making money. Next to stable URL’s, the META tags are very vital aspects for SEO success. META tags are not just words, it is a kind of label about your website to both search engines and visitors. There are many instances of programmers not considering META tags as an important factor and removing or making changes to it without consulting the SEO professional. But they do not realize however beautiful the design is, it is the META tags that bring business to the website online.

“Websites without proper META tags is like a person without name.”

3. Flash is just flashy not fleshy:

Flash may be attractive but in terms of SEO it’s just nothing. Search engines can never read flashy images and scripts. The common mistake some programmers normally do is, they will add content in the flash images, which will be totally ignored by the search engines. Another drawback with flash images is the loading time of websites. It is certainly a concrete factor for search engine rankings. Using jquery, similar kind of attractive images can be done and it will be better for the sake of search engines too.

The above are some of major the factors which programmers should be aware before doing changes in websites that are optimized for search engines.

Download/learn Facebook SDK: https://developers.facebook.com/
PHP SDK: https://github.com/facebook/php-sdk
Facebook and Flash: http://code.google.com/p/facebook-actionscript-api/ ; http://www.adobe.com/devnet/facebook.html
Our Facebook Business page and development Service: http://www.macronimous.com/services/facebook_page_application_development.asp

Ethical practices have no boundaries and the more ethical you are, the more benefits you accrue. Being an ethical SEO company, will not only fetch new clients but also make new clients as long-term clients.  The major advantage with long-term clients is they will help the SEO firm to expertise more about the business and it makes the SEO Company to even go for the domain based SEO service.

Most of the businesses outsource their Internet marketing objectives to specialized SEO companies because the only reason is Internet marketing is as tough as conventional marketing. So it is extremely important to partner Internet marketing companies with strong testimonials and more importantly companies which are ethical.

SEO companies should be considered, as a marketing partner of your business and the SEO firm should carry out the expectations of the business methodically.

Business owners should be wary of certain aspects other than the factors said in part 1 before partnering with an Internet marketing firm.

1. Check the effectiveness of the portfolio:

Many SEO companies claim to have achieved top rankings for ‘x’ number of keywords but the fact that is to be looked out is the competitiveness of keywords. Long tail keywords are generally less competitive and neither are they going to generate traffic to the site. There are many tools, which shows you the competitiveness of keywords and use them to analyze the competency level and the expertise level of the SEO Company. It is highly important for business owners who are in competitive business to check this because there are tons of SEO companies who are projecting these in such a way people are easily carried away.

2. Review the Testimonials:

There is a general adage:-

“A good word of mouth is bag of Gold”

Business owners should beware of companies providing fake testimonials and it is not only vital to check the effectiveness of the portfolio but should make sure the they are true.  The one best thing what you can do is to actually call the company referred in the testimonial and request for a feedback. There is no bigger testimonial required than a good word of mouth for an SEO firm and in that case any company and business.

3. Effective Communication:

Effective communication plays a key role in the success of an Internet marketing campaign and co-ordination between the business owner and the SEO firm is vital to reach the targeted audience. Business owners should be careful in selecting the SEO firms and they should make sure the SEO firm can be contacted anytime by any means in case of urgent needs. The other fact is that, the business owners are ones who are aware of the latest happenings in the line of their business and updating the changes to the SEO firm is the key to success. Also, the SEO Company should be ready to make the changes accordingly in their Internet marketing strategy.

If there is a slack in communication between the SEO firm and the Business then the website is the  “blind man in Amazon!!! “

4. Reporting and Reports

Reports and reporting on the other hand strengthens the relationship between the business owner and the SEO firm and also helps the business owners to assess the performance of the SEO firm. Partner with SEO firms who can provide customized reports based on the requirements of the clients and are also capable of analyzing the performance of the website and should be able to provide with suitable recommendations.

5. Technical support:

SEO not only involves on-page and off-page optimization processes it also involves certain design and development changes to be done in websites. A SEO company, which can help in development as well as in internet marketing, would be an ideal choice for business owners because there is room for flexibility. Search engines nowadays provides importance to loading speed and it is extremely important that your business website is hosted in good servers.

About us: “ Macronimous Web solutions, an offshore search engine optimization company is always proud to offer white hat SEO service for its clients. As we follow white hat SEO technique, we are esteemed to call ourselves as a professional SEO firm. Macronimous considers business of the clients as their own business and foresee the SEO process. This makes Macronimous very special because it acts as  a marketing team to the company indirectly. Macronimous has a team of SEO experts who are working hard to create a benchmark in ethical SEO. Clients can contact Macronimous web solutions for any SEO related aspects and the team are ever ready to serve the client needs. Macronimous updates the clients with the latest changes in search engines periodically and gives suitable solutions time varying.  Macronimous web solutions always feel proud to be a part of clients intellectual business partner.”

To those who have never had their websites’ positioning in top search engines “punished” due to unethical SEO practices, you’re just in time. You’re in much better shape than those who have been victimized by unscrupulous SEO companies that will do anything to get their business – and anything to achieve top results – even if it means violating the major search engines’ acceptable use guidelines. Such methods are known as “black hat” in the SEO universe, and the top search engines rarely give second chances when such practices are employed. Pleading ignorance rarely works, as you, ultimately made the decision to employ such a company. It’s your website after all, right?

How Do I Know If My SEO Company Is Legit?

It’s imperative to screen your prospective SEO partner carefully, check references, confirm physical address and phone number and use any other means to verify credibility. While this still is not 100% foolproof, your chances of falling victim to the “quick strike and run” companies are greatly reduced. How can you further improve your chances of finding an ethical SEO company?

1. Ask questions. While “successful” SEO companies rarely give away the ingredients to their “secret sauce” (and understandably so), they should be able to answer general questions – without hesitation – about their practices. Here’s what we tell our clients: “We use only white-hat SEO techniques, primarily because we’re ethical, but secondarily, because we want you to be our client for years to come. The easiest way to lose clients is to ‘cheat,’ using bait-and-switch techniques or irrelevant content and inbound links to obtain quick results that will “impress” the engines for a few months – only to drop your site like a hot potato because the methods utilized have violated the engines’ acceptable terms of use.
2. Beware of “Guarantees.” In the world of organic SEO, there is no such thing as a guarantee. We don’t own the search engines – so how can we tell you how they will treat your website? How can 10 different companies “guarantee” their clients top placement under the same search term? Sure, we feel very strongly about our methods, but we’d never profess to “speak on behalf” of Google, Yahoo! or Bing. We can; however, assure you that we will do whatever we can, within the acceptable guidelines of “white-hat SEO” to provide the search engines with highly relevant content specific to your website. We can also show you what we’ve done for others, and invite you to speak directly with our clients for an unbiased testimonial of our services. Don’t just take our word for it!
3. Delete “anonymous” emails. Many of our clients receive dozens of emails weekly from “SEO experts” who guarantee No. 1 results. Well, we’ve already discussed “guarantees.” Now it’s time to consider the source and ask yourself more questions:

• If this company is so strong in organic SEO, why does it need to solicit me by email?
• Why is there no phone number?
• Why is there no company name?
• Why is this “expert” sending me an email from a “free” email platform (Gmail, Yahoo, MSN, etc.?) instead of a corporate email?
• How did this person find me? (Many times, it’s because you’re at least moderately positioned in Google already!)

“Cheap” Is Expensive

So many of our clients have fallen victim to the many email scams out there, as touched upon above. Unfortunately, such companies give our industry a bad name, and thousands of dollars – or even tens of thousands of dollars – are lost before clients come to us. If you want quality, LASTING organic SEO, accept the fact that there are no shortcuts and that you usually get exactly what you pay for. Cliché as it sounds, if it sounds too good to be true… It is!

Employing an ethical SEO company like Macronimous to help get you to the top – and keep you there – is the right move not only for companies that have been snake bitten by scammers, but first-timers who want to get it done right the first time. Call or contact us today to see what we’ve done for others – and more importantly, what we can do for you!

1. Attention to details
The mark of a great programmer is in the details. Keep the details under control throughout the programming process by maintaining a daily activity log.
2. Precise, quality, clean and effective code
Keep your code lean and clean. Plan the logic and core code before starting. Become a master of unit testing. Anticipate the worst and build in try-catch and intelligible error messages from the start. In fact, the first function a great programmer puts into a new project is a simple error catching routine.
3. Documentation
High quality code always includes adequate commenting. Anyone should be able to look at your code years from now and understand the functionality and purpose from the comments. Don’t leave a future programmer guessing at your intentions; make them clear. A simple rule is to “expect to forget” – you are documenting for your future self as well as others.
4. Quick absorption of techniques and technologies, and learning from mistakes
Remain open to new techniques, languages and technologies, and welcome every opportunity to educate yourself on the next big thing. Learning new approaches keeps the brain agile. A good use of a daily log is to note your missteps and mistakes as well as seemingly unsolvable conundrums. Analyzing failures is an exercise in humility that will help you avoid making the same mistake in the future. Having a list of tough problems and revisiting it occasionally to keep them fresh adds incentive for paying attention to every new idea as a possible solution.
5. Contributing – supporting and teaching peers.
A good programmer produces good code, but a great programmer helps others learn how to produce great code. Explaining your code or a process concisely to peers will help you to meticulously think through the details. Treating the questions of junior members of your team with respect and providing thoughtful answers and examples are traits that separate good from great programmers. Bear in mind the most junior team member might have something to teach you, and listen to others for their insights.
6. Communication
Participate fully in scrums and team meetings. If there is an impediment to your work flow, be precise in describing it. If you’re stymied, ask for and pay close attention to suggestions from your team. Even if they can’t offer the exact answer, something said may provide the clue you need to make headway.
7. Knowledge of business and social impacts
It is important to grasp the larger purpose of what you are working on. Too often it’s easier to keep your head down and your mind immersed in the small picture. Take the time to step back and gain perspective on where your work fits into the whole.